Like it or not, business, like all things, is undergoing constant change.

Business people can choose to ignore change, preferring the attitude that "if it's not broken....don't fix it". This is fine - for a while.

Ford Motors relied on a winner - the Model T - to gain a dominant market position in the motor car market - however, if they had not enhanced the change to developing a range of models to meet different customer needs, they would not have survived. The Model T was a winner then.... but times changed.

Add to that list Beta Tapes, video cassette players, and so you clearly see change is a constant.

Internet use and social media are now changing consumer sentiment and business practices quicker than ever.

Business owners can choose to embrace change and it is only by acknowledging change and harnessing change that the business can survive in the long term.

What trends are changing your business?

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